Content & Funnels

Who is this for?

• B2B founders / sales leaders who want more demos and booked calls, not just traffic
• Lean marketing teams that need copy, design, and build handled end-to-end
• Manufacturers & services selling complex offers that require clear message match (email ↔ landing page)
• CRM/ESP users who need reliable deliverability
• Teams without HTML email expertise (Outlook-safe, dark-mode friendly, accessible templates)
• Global orgs needing consent language and compliance (GDPR/ PECR/CCPA) baked in
• Campaigns with deadlines: launches, webinars, product releases, or promos that must ship on time

What we make

Landing Pages (fast & conversion-ready)

• Offer pages, webinar/ebook signups, product launches, demo/book-a-call pages
• Messaging + wireframe + copy + design + build
• Speed, mobile, SEO basics, and analytics baked in

Playbooks (your repeatable system)

• Messaging hierarchy, ICP pain→promise map, tone of voice
• Offer ideas, hooks, CTAs, subject-line vault
• Re-use across SDR, ads, email, and sales decks

Email → Landing Page Funnels

• Simple: 3–5 email sequence to a single LP (e.g., lead magnet → book a call)
• Complex: multi-branch nurture, behavior triggers, product/onboarding flows
• Includes segmentation, timing, UTMs, and page-to-email continuity (headline/CTA match)

HTML Emails (coded, accessible, bulletproof)

• Responsive templates (dark-mode friendly, image-off safe, accessible)
• Module library (hero, feature grid, testimonial, pricing, CTA)
• ESP-ready (HubSpot, Salesforce, Mailchimp, Klaviyo, Campaign Monitor, Iterable, etc.)

FAQs

1. Can you work inside our current tools?
   Yes—happy to build inside your CMS/ESP, or we’ll recommend a lean stack.
2. Do you provide design only or copy only?
   Either—or both. Most clients prefer a single team accountable for copy + design + build + tracking.
3. Will you manage the sends?
   We can schedule and monitor sends, or hand over with playbooks your team can run.

Quality standards we don’t compromise

• Message match: email subject → email H1 → LP headline
• Mobile-first: thumb-friendly CTAs, short forms, fast assets
• Rendering: tested across major clients (Gmail, Outlook, Apple Mail)
• Deliverability: SPF/DKIM/DMARC guidance, lightweight code, image-off legibility
• Speed: compressed images, lazy-load, no layout shift

How we work

1) Automation Sprint (2 weeks)Audit your funnel and tools → map quick wins → ship 3–5 high-impact automations and a measurement plan.

2) Build & Integrate (2–4 weeks)Stand up sequences, routing, data flows, and dashboards. Connect CRM, email, calendar, ads, website, and data sources.

3) Run & Optimise (ongoing)A/B subject lines and steps, improve intent scoring, trim spend, and refresh segments monthly.

Call to Action

Ready to explore your options? Book a Meeting and we’ll map your fastest compliant route to a price advantage.